LOADOUT is an interactive cart builder — and a full dealer website — that turns browsers into specced-out, quote-ready leads. It sells more accessories on every build and makes your ads actually convert. Add the builder to the site you already have, or let us build your whole dealer site around it.
The customer wants something specific — and the whole process runs on memory, screenshots, brochures, and a pile of disconnected tools and spreadsheets that don't talk to each other.
Printed sheets are outdated the day they ship and never show the build the customer actually wants. LOADOUT shows the exact build they want — always current.
Colors, accessories, pricing, and follow-up scattered across messages, photos, sticky notes, and tools that don't connect. LOADOUT captures the whole build as one quote-ready lead.
If the customer can't see the lift, the seats, the wheels — they don't add them. That's high-margin revenue walking out the door. LOADOUT puts every upgrade one visual tap away.
"I want a cart" isn't a lead. Your team burns the first three calls just figuring out what they mean. LOADOUT delivers a specced-out build, ready to quote.
A brochure informs. LOADOUT changes how customers feel — and what they spend — before they ever reach your floor.
Every upgrade is one tap — shown right on their cart. When customers can see the lift, the wheels, the cool-touch seats, the sound bar, they add them. Visual building turns "just the cart" into a fully-loaded order and pushes your accessory attach and average deal size up on every deal. This is where the platform pays for itself.
Shoppers don't skim and bounce — they build. Minutes clicking through colors and options instead of seconds on a dead page. More time invested means more buying intent.
By the time they hit "send," they've named the color and loaded the options — they already own the cart in their head. You're not convincing anymore; you're delivering what they built.
Put the builder behind a Facebook or Google ad, a QR code on the lot, an email, or a sales text. The click lands on an interactive build — not a dead brochure — turning ad spend into specced-out leads.
Not "I want a cart." The moment a customer sends their build, your team gets this — by email and text — ready to quote and follow up.
One platform in three parts — start with the builder on your current site, upgrade to a full dealer-branded website, and grow into the dealer-side hub at your pace.
Plug the visual cart & accessory builder into the site you already have. Customers pick a model, choose a color, and load accessories — your team gets the lead by email and text, your customer gets a branded spec sheet. Sharper ad performance, longer time on site, leads ready to quote. This is the engine.
Everything in the Builder, wrapped in a complete dealer-branded website built for you. This is the sales floor — and your best setup — full breakdown below.
A Dealer OS lite — the dealer-side hub: lead & build tracking, quotes and follow-up, a service scheduler, and cart inventory. The workflows you run the business on, rolling out next.
Your full lineup, custom builds, accessories, financing, and locations — all centered on the customer building the cart they actually want, with quote-ready lead capture on every page. Built for you and live in about two weeks. It's the best way to run LOADOUT — but you can also plug just the builder into the site you already have.
Your full lineup presented to build — not just browse and bounce.
Colors, lifts, wheels, seats, lighting — configured live, priced as they go.
Your fitment-aware catalog — where the margin is — one tap to add.
Service & warranty info and request forms, linked right off the build.
Send hot, specced-out buyers straight into pre-qualification.
Your stores and hours, with quote-ready lead capture built in.
LOADOUT starts with the customer-facing sales experience and grows into the dealer-side Command Center — at a pace that never forces you to rip out what already works.
Visual builder, accessory catalog, quote-ready leads, and your branded dealer site.
LiveOne dashboard for leads, builds, quotes, and follow-up.
ComingCart inventory, a service scheduler, and deeper Dealer-OS tools — at your pace.
FutureSimple per-location subscription plus a one-time setup. One extra accessory package a month covers it.
For comparison: a custom builder like this runs $25k+ to commission, and premium dealer-website & DMS platforms run $1,300–$5,000/mo. LOADOUT gives you the builder, your branded storefront, and quote-ready leads for a fraction of either.
Dealer group, manufacturer, or want to white-label LOADOUT for your network? Let's talk licensing →
Annual billing available — two months free. Prices in USD.
No. LOADOUT is golf-cart-first and built to support every major make. Today the catalog is deepest for ICON & EPIC because that's where it was born — and we onboard new brands' lineups as dealers come on. Powersports, marine, and trailers are on the roadmap.
Yes. A finished build links straight out to financing pre-qualification, the right model brochures and spec sheets, warranty registration, owner's manuals, your review links, and the apps your dealership already uses. The build becomes the front door to everything you hand a customer.
Either way. Run LOADOUT Storefront as your full interactive dealership website — models, accessories, service, financing, locations, and lead capture under your brand — or plug just the builder and quote tool into the site you already have. Start as an add-on and move to the full storefront whenever you are ready.
You do. Always. Every build, lead, and customer record belongs to your dealership. We never sell or share your data, and we don't compete with you for the customer.
Fast — the builder can go live on your existing site in days, and a full dealer-branded website is typically about two weeks. We load your branding and catalog, point it at your URL, and walk your salespeople through it. Setup is included in your plan.
A per-location monthly subscription plus a one-time setup fee — see the pricing above. Founding Dealers lock in their rate before public launch. A single extra accessory package a month typically covers it.
A 20-minute walkthrough on your models and accessories. No slides — we'll build a cart live and show you exactly what your customers and your sales team would see.
Thanks — we'll reach out within one business day to set up your walkthrough. If your email client opened, hit send to reach us right away.
